Million-2-1 Starts Online Partnership with Trinity Mirror
Author: Chris // Category: Online Casino News Million-2-1 is in the news again with a new partnership in place. Recently it was released that Million-2-1 partnered with Riley’s limited in an effort to increase the marketability of the online company for online bets with snooker and pool.Now the International Game Technology (IGT) subsidiary is at it again, this time with Trinity Mirror and Bluestar Mobile. Million-2-1 will now be the exclusive provider of mobile gaming for these companies. With the new technology in place instant downloads are available on Trinity mirror’s mobile online websites.
“We are delighted that Trinity Mirror has chosen Million-2-1 as its exclusive mobile game content provider,” said Chris Sheffield, Director and General Manager Remote Gaming for IGT-UK Group.
“Offering Trinity Mirror’s players instant access to play popular land-based slot games through their mobiles will be an appealing proposition.”
The expansion into the online mobile network will increase Trinity mirror’s database therefore making more games available for their players. This is an area of expertise for the division of IGT as its company currently encompasses all aspects of the online casino industry including SMS prize competitions, lotteries and mobile marketing.
With this new agreement Million-2-1 will now be marketed through national press advertising including the daily mirror in the daily record. The Scotland advertising companies will continue their online marketing as will Trinity mirror.
As with many companies, the online companies decide to go with partners that will provide the largest selection of online titles that will simulate casino games for their players. Through Million-2-1, players will have access to traditional casino games such as poker, blackjack and roulette as well as top online casino games such as Elvis Top 20, Hi-5 and Ooh Aah Dracula. Future titles also include Rainbow Riches, Cleopatra, Monopoly and Cluedo.
Through the online agreement committee will also benefit as new titles are released to the online software provider.






